A Posture Strengthening System That Works While You Sit

Baxby trains the muscles that hold you upright.

 

It teaches your body what good posture is and helps you get stronger in that position...in just 6 minutes a day.

A Posture Strengthening System That Works While You Sit

Baxby trains the muscles that hold you upright.

 

It teaches your body what good posture is and helps you get stronger in that position...in just 6 minutes a day.

sitting isn't the problem. 
letting your spine collapse is.

Collapsing happens when the muscles that hold you upright get tired and don't have the strength to keep you upright.

 

So you sit tall for a moment.
Then your posture slowly curves again.

 

As your head moves out in front and your shoulders round forward, the muscles along your neck and back work harder than they should.


Tension builds. Fatigue sets in.

 

Repeat that cycle every day and you can see how uncomfortable life can be.

 

Here's the problem:

Every posture product out there just holds you in place or buzzes to remind you sit tall. They don’t train your body to stay upright on its own.

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As the day goes on, you slouch or let your shoulders round forward.

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You sit up for "good posture", but it's unrealistic and feels temporary.

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By the end of the day, your neck and shoulders feel tight and tense.

sitting isn't the problem. 
letting your spine collapse is.

Collapsing happens when the muscles that hold you upright get tired and don't have the strength to keep you upright.

 

So you sit tall for a moment.
Then your posture slowly curves again.

 

As your head moves out in front and your shoulders round forward, the muscles along your neck and back work harder than they should.


Tension builds. Fatigue sets in.

 

Repeat that cycle every day and you can see how uncomfortable life can be.

 

Here's the problem:

Every posture product out there just holds you in place or buzzes to remind you sit tall. They don’t train your body to stay upright on its own.

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As the day goes on, you slouch or let your shoulders round forward.

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You sit up for "good posture", but it's unrealistic and feels temporary.

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By the end of the day, your neck and shoulders feel tight and tense.

the baxby method™

The Baxby Method™ uses short, repeated isometric contractions against the Baxby cushion while sitting to retrain the muscles that support upright posture.

 

Fitness professionals and physical therapists understand this: the body adapts when it’s exposed to consistent input.

 

For most people, about 40 minutes of targeted stimulus per week is enough to begin creating meaningful change.

That’s why Baxby is designed to be used for just 6 minutes a day.

 

Each week with Baxby, your postural muscles get stronger — and your body begins to naturally seek that upright position.

 

Here’s what many people notice:

Week 1: They catch themselves sitting upright more often.

Week 2: They sit taller — even without the Baxby cushion.

Week 3: Neck, shoulder, and back tension noticeably decreases.

 

And by Week 6...

They're sitting and standing taller, feeling stronger, moving with more confidence, and feeling less tension and pain.

Consistent, daily input for 6 weeks will change your body.

 

Give it at least 6 minutes a day — and let your body do what it was designed to do: adapt.

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Install the Baxby cushion in seconds at your office or in your car.

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Lean back against the Baxby cushion.

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Contract your muscles for 6 minutes a day against Baxby.

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Build strength. Feel better in and out of the chair.

the baxby method™

The Baxby Method™ uses short, repeated isometric contractions against the Baxby cushion while sitting to retrain the muscles that support upright posture.

 

Fitness professionals and physical therapists understand this: the body adapts when it’s exposed to consistent input.

 

For most people, about 40 minutes of targeted stimulus per week is enough to begin creating meaningful change.

That’s why Baxby is designed to be used for just 6 minutes a day.

 

Each week with Baxby, your postural muscles get stronger — and your body begins to naturally seek that upright position.

 

Here’s what many people notice:

 

Week 1: They catch themselves sitting upright more often.

Week 2: They sit taller — even without the Baxby cushion.

Week 3: Neck, shoulder, and back tension noticeably decreases.

 

And by Week 6...

They're sitting and standing taller, feeling stronger, moving with more confidence, and feeling less tension and pain.

 

Consistent, daily input for 6 weeks will change your body.

 

Give it at least 6 minutes a day — and let your body do what it was designed to do: adapt.

 

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Install the Baxby cushion in seconds at your office or in your car.

Alt image Alt image

Lean back against the Baxby cushion.

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Contract your muscles for 6 minutes a day against Baxby.

Alt image Alt image

Build strength. Feel better in and out of the chair.

why baxby works

The Baxby Cushion and the method behind it are based on longstanding principles of exercise science and clinical practice — focused on how the body adapts to neural and muscular input.

 

When you contract your muscles against the cushion and hold that position, those muscles get stronger in the correct alignment.

 

Over time, your body adapts.
Your head and shoulders stay centered more naturally.
You stop fighting gravity with your neck.

 

This isn’t a trend or bro-science or social media influencer fluff.
It’s how the body learns.

 

Small, consistent inputs lead to long-term changes.

why baxby works

The Baxby Cushion and the method behind it are based on longstanding principles of exercise science and clinical practice — focused on how the body adapts to neural and muscular input.

 

When you contract your muscles against the cushion and hold that position, those muscles get stronger in the correct alignment.

 

Over time, your body adapts.
Your head and shoulders stay centered more naturally.
You stop fighting gravity with your neck.

 

This isn’t a trend or bro-science or social media influencer fluff.
It’s how the body learns.

 

Small, consistent inputs lead to long-term changes.

Reviews

There’s no shortcut to better posture or less tension.

 

Real change happens when you consistently strengthen your body in the correct position.

That’s exactly what Baxby helps you do.

 

Use it for 6 minutes a day over 6 weeks, and your body adapts.
When that happens, the results speak for themselves.

Reviews

There’s no shortcut to better posture or less tension.

 

Real change happens when you consistently strengthen your body in the correct position.

That’s exactly what Baxby helps you do.

 

Use it for 6 minutes a day over 6 weeks, and your body adapts.
When that happens, the results speak for themselves.

“I experience nagging lower back pain, but with Baxby I find myself naturally sitting with an engaged core and my lower back hasn't been hurting."

- Jason, NY

“What's really great about this design is that people have to engage with it. Helping them get stronger in the correct position is so important."

- Bryant, Occupational Therapist

As Seen In

As Seen In

choose your baxby

There are 2 options to get started with Baxby...

Baxby Core is designed to work on its own. You don't need anything else to improve your posture and undo tension and pain.


Baxby Plus is for those who want to improve health beyond posture and sitting.

The essential Baxby system for sitting posture.

Fix posture and reduce tension caused by sitting for long periods of time.

 

Best For:
People who want better posture while sitting — without turning it into a project.

Get Baxby Core
Title

Go beyond sitting for better overall health. 

Everything in Core, plus a 6-week guided posture and tension reset for whole-body support.

 

Best For:
People who want to improve posture and their overall health beyond sitting.

Get Baxby Plus

choose your baxby

The essential Baxby system for sitting posture.

Fix posture and reduce tension caused by sitting for long periods of time.

 

Best For:
People who want better posture while sitting — without turning it into a project.

Get Baxby Core
$49

Go beyond sitting for better overall health. 

Everything in Core, plus a 6-week guided posture and tension reset for whole-body support.

 

Best For:
People who want to improve posture and their overall health beyond sitting.

Get Baxby Plus
$89

Core v. Plus

Baxby Core

Baxby Plus

Baxby Memory Foam Cushion

Improve Posture

Reduce Tension

Foundational Baxby Method™

Weekly Reminders

Guided Posture Reset (6 Weeks)

Breathing & Nervous System Techniques

Self-myofascial Release & Stretches

Core body strengthening exercises

$49

$89

Core v. Plus

Baxby Core is designed to work on its own.
Baxby Plus is for those who want to improve health beyond posture and sitting.

Baxby Core

Baxby Plus

Baxby Memory Foam Cushion

Improve Posture

Reduce Tension

Foundational Baxby Method™

Weekly Reminders

Guided Posture Reset (6 Weeks)

Breathing & Nervous System Techniques

Self-myofascial Release & Stretches

Core body strengthening exercises

Buy Baxby Core
$49

Buy Baxby Plus
$89

45 Day Guarantee

Use the Baxby cushion and the Baxby Method for 6 minutes a day (at least 40 minutes a week). 

Do that for 6 weeks. 

If you don't feel better or experience better posture, we'll refund your money.

45 Day Guarantee

Use the Baxby cushion and the Baxby Method for 6 minutes a day (at least 40 minutes a week). 

Do that for 6 weeks. 

If you don't feel better or experience better posture, we'll refund your money.

Questions Answered

What is the science behind Baxby?

Baxby and the method to use Baxby are based on longstanding, proven principles of exercise science along with scientific research and clinical practice regarding how the body adapts to stimulation, both neural and muscular.1

 

The approach is built on the concept that active engagement in proper posture (via isometric holding) strengthens the postural musculature in the correct alignment leading to sustained posture improvements, not just temporary comfort. 

 

The 6‑minute daily “dose” aligns with the general exercise‑science guidance of ~40 minutes of stimulus per week to support muscular adaptation.

 

The Role of Exercise in Mitigating Pain

Exercise plays a significant role in managing and reducing pain. Physical activity reduces chronic pain by building muscle strength and flexibility, reducing fatigue, reducing pain sensitivity, and reducing inflammation.2 Exercise may have specific benefits in reducing the severity of chronic pain, as well as more general benefits associated with improved overall physical and mental health, and physical functioning.3

 

The Body's Adaptation to Stimulation

Any physiological responses to exercise will occur both immediately and over the long term if exercise is continued. During exercise, skeletal muscle fibers are activated. Skeletal muscle force is also generated when muscles remain static (i.e., isometric), not just during movement.4,5

 

The rate and degree to which the body adapts to strength and endurance training are variable and are most influenced by training intensity, volume, frequency, and initial fitness level.6  Neuromuscular adaptations (i.e., improvements in motor unit recruitment and coordination) can begin within 1–2 weeks of consistent training. Muscle hypertrophy (i.e., growth) and structural changes typically take 4–6 weeks before noticeable differences occur. Research suggests that as little as 30–60 minutes per week of resistance training can lead to measurable strength and hypertrophy improvements, especially for beginners.

 

Spinal adaptations occur in response to mechanical loads, lifestyle changes, or pathological conditions. These changes can happen at various levels, including bones, intervertebral discs, muscles, and ligaments. Here are examples of spinal adaptations and their general timelines:

 

Muscle Adaptations

  • Strengthening Core and Postural Muscles: Exercises can increase the strength of muscles supporting the spine, improving stability and reducing back pain.
  • Timeline: Noticeable muscle strengthening and endurance improvements typically occur after 4–6 weeks of consistent training

Spinal Alignment Adjustments

  • Habitual Postures: Prolonged poor posture can lead to adaptive changes in spinal curvature, such as kyphosis or lordosis. Conversely, posture correction strategies can reverse these changes over time.
  • Timeline: posture improvements can begin within weeks

 

The Role of Isometric Exercises 

Isometric exercises are clinically more effective than general exercises for chronic non-specific neck pain.7 Isometric exercises for posture are effective because they target stabilizing muscles, improve endurance in muscles that support the spine, and help retrain the body to maintain better alignment.

 

In addition, research shows that isometric exercise is more effective in reducing the degree of pain and in enhancing muscle activity.8 Other research suggests that doing any isometric contraction for two minutes at around 30-50% of maximum effort is enough to trigger physiological improvements.9

 

 

References

1 Physiopedia; https://www.physio-pedia.com/Neuromuscular_Adaptations_to_Exercise

2 Utah State University, Heart Extension; https://extension.usu.edu/heart/research/exercise-and-chronic-pain

3 National Library of Medicine; https://pmc.ncbi.nlm.nih.gov/articles/PMC5461882/

4 Journal of Science in Sport and Exercise; https://link.springer.com/article/10.1007/s42978-019-0018-3

5 American Academy of Physical Medicine and Rehabilitation; https://onlinelibrary.wiley.com/doi/10.1016/j.pmrj.2012.10.007

6 National Strength and Conditioning Association; https://www.nsca.com/education/articles/kinetic-select/time-course-of-physiological-and-anatomical-changes/

7 Pakistan Journal of Pharmaceutical Sciences; https://pubmed.ncbi.nlm.nih.gov/25262525/

8 Journal of Exercise Rehab; https://pmc.ncbi.nlm.nih.gov/articles/PMC4548678/https://pmc.ncbi.nlm.nih.gov/articles/PMC4548678/

9 Science Alert; https://www.sciencealert.com/isometric-exercise-why-this-workout-regime-is-so-good-for-youhttps://pmc.ncbi.nlm.nih.gov/articles/PMC4548678/

 

*238 papers on isometric training have been published in journals indexed in Web of Science (SCI‑E, SSCI, ESCI) as of 2025: https://pmc.ncbi.nlm.nih.gov/articles/PMC4548678/

 

*A newly published review (2025) included 32 individual studies comparing isometric resistance training (ISO‑RT) to dynamic (isokinetic) methods, demonstrating significant strength improvements from ISO‑RT: https://pmc.ncbi.nlm.nih.gov/articles/PMC4548678/https://pmc.ncbi.nlm.nih.gov/articles/PMC4548678/

 

*Over 30 randomized controlled trials (RCTs) have shown antihypertensive benefits from isometric training: https://pmc.ncbi.nlm.nih.gov/articles/PMC4548678/benefits from isometric training

What does Baxby do?

The Baxby Original cushion helps you to sit in a position that brings your shoulders and head back to the centerline of your body...aka, good posture. It's a gentle reminder to sit back, get in a good position, and get stronger. 

Does it really work?

Yes. Why else would we do this?! 

 

Customers have told us they experienced fewer headaches, felt less muscle tension, and generally felt better overall. But your experience may not be the same. It could be better. 

 

If you use Baxby correctly, and use it at least 6 minutes a day, your body will change. You will get stronger in the correct position. And when you develop strength in the correct position, you should notice a reduction in tension among other benefits.

 

Baxby isn't the best solution for issues such as scoliosis or in cases where spinal injuries have occurred. It's also important to note that if you've had surgery on your spine, your results may not be as dramatic because typical methods of strengthening may not be as effective.

What can I expect when using Baxby?

You can feel a difference immediately. The cushion is comforting and relieving.  

 

For the first couple of weeks using Baxby, you may notice that some muscles in your upper body or torso tire more quickly than normal. You might even feel slightly sore. That's because you are activating muscles to hold yourself in a proper position that haven't been used properly in a long time. You're literally getting stronger in that position. You're improving your posture. Congrats!

What does the cushion feel like?

Baxby is not meant to be the softest, cloud-like cushion that you melt into. That's not going to help you. And it's not dense, hard foam. It's premium memory foam with a specific density designed to hold up to a range of compressive forces. If you're curious, we spent time learning the durometer shore hardness scale. Pretty nerdy, but interesting. 

 

It's meant to be comfortable, yet supportive, when leaned against.

Will the Baxby cushion fit in my car? On my office chair? At work? At home?

As long as the backrest of your chair reaches the top of your shoulders, it should fit.

 

Really thick chairs, like loungers or heavily cushioned/padded recliners are most likely too big for Baxby to fit around.

When will I see results?

You can feel a difference immediately. The most common feeling is relief and support. But that's not lasting change. That's just a good, temporary feeling.

Real, lasting change will come with more use done consistently. We recommend 6 minutes a day for 6 weeks. 

 

Week 1 - Most people may notice their posture more often even when they're not using Baxby. They may have some tired muscles after a few days of use. But likely no lasting results yet.

 

Weeks 2 to 3 - Some people may notice it's easier to engage with Baxby. Holding for 15 seconds might not be challenging anymore. Some people might notice change at this time, especially if they do more than 6 minutes a day. 

 

Weeks 4-6 - Most people should start to notice changes in their posture and their strength during this time. 

 

End of Week 6 - Most people should be sitting taller, walking taller, and experiencing benefits of better posture. 


Just be honest...give it at least 6 minutes a day to see the change you want and need. 
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About

Read

Self-Esteem and Posture

Why Fun Matters for Health

Signs That Bad Posture is the Cause

Tension Headaches

Help

Returns & Exchanges

FAQs

Contact Us
Title

Copyright © 2026 Baxby Posture. All Rights Reserved.

Company

About

Read

Self-Esteem and Posture

Why Fun Matters for Health

Signs That Bad Posture is the Cause

Tension Headaches

Help

Returns & Exchanges

FAQs

Contact Us
Title

Copyright © 2026 Baxby Posture. All Rights Reserved.